Next Stop Shop

An Innovative Retail Initiative

A retired city bus transformed into a traveling hub.

The bus is a launchpad for emerging creatives to test ideas, grow their audience, and build community connections. Through its partnership with the City of Westfield, Pattern provides an affordable storefront along with marketing support, event exposure, and opportunities to collaborate with local businesses.

How it started

The story of Pattern’s Next Stop Shop began in 2018 with a spark of inspiration. Polina pitched transforming a retired IndyGo bus into a graffiti-covered backdrop for a fashion shoot. IndyGo donated a decommissioned bus, local artists brought it to life, and the project quickly grew beyond its original vision.

What started as a backdrop—featured in editorials and even the cover of Pattern Magazine: The Art Issue—became something more: a space that could host creativity, not just showcase it.

After moving around Indianapolis, a 2021 crowdfunding campaign with Patronicity and IHCDA raised $50,000 to transform the bus into a mobile retail space for artists and small businesses. By summer 2022, it debuted on Monument Circle, later landing in Westfield’s Grand Junction Plaza with a bold new look by artist Katelyn Winneroski.

Interested in Becoming a Vendor?

Seasonal residencies last about three months, long enough for tenants to build momentum, meet new customers, and gather insights to fuel their next phase of growth. Vendors also have the opportunity to rent the space for shorter pop up events. 

Each new entrepreneur brings their own energy and vision, turning the bus into something entirely different—a traveling story of creativity in motion. If you’re a designer, artist, or small business owner ready to grow your audience, test your products, or experience retail in a fresh way, this could be your next stop.

Inquire here