Next Stop Shop

The story of Pattern’s Next Stop Shop began in 2018 with a spark of inspiration. Polina pitched the idea of transforming a retired IndyGo bus into a graffiti-covered backdrop for a fashion shoot. IndyGo donated a decommissioned bus, local artists brought it to life, and before long, the project grew into something far bigger than anyone expected.

It appeared in editorials and photoshoots, including the cover of Pattern Magazine: The Art Issue. What began as a backdrop for creative expression became something much larger—a space that could host creativity, not just showcase it.

For a few years, the bus moved around Indianapolis, from Circle City Industrial Complex to a lot on the Eastside. In 2021, Pattern partnered with Patronicity and IHCDA to launch a crowdfunding campaign that raised $50,000 to give the bus a complete makeover. Turning it into a mobile retail space for artists, designers, and small business owners.

By the summer of 2022, the Next Stop Shop made its debut on Monument Circle as part of Big Car Collaborative’s SPARK activation, introducing a new way for creative entrepreneurs to meet customers where they are. After a stop in Fountain Square, the bus now lives in Grand Junction Plaza in Westfield, featuring a bold new look by artist Katelyn Winneroski.

Pattern exists to strengthen Indiana’s creative economy. Empowering artists, designers, and innovators is what we do best. The Next Stop Shop brings that mission to life—literally—It’s proof that when community, artistry, and opportunity come together, something extraordinary can happen.

The Next Stop Shop is a launchpad. A place where emerging creatives can test new ideas, grow their audience, and make meaningful community connections. The bus offers an affordable and eye-catching storefront, complete with built-in shelving, power access, and other amenities.

More than just the space itself, it’s about visibility, mentorship, and connection. Through its partnership with the City of Westfield, Pattern offers tenants marketing support, exposure through events like the Westfield Farmers Market, and opportunities to collaborate with neighboring businesses.

Seasonal residencies last about three months, long enough for tenants to build momentum, meet new customers, and gather insights to fuel their next phase of growth. Vendors also have the opportunity to rent the space for shorter pop up events. 

Midwest Shirt Co., a Westfield based apparel brand specializing in custom screen printing and embroidery, occupied the space during May and June. During their time in the bus, they attracted mostly new customers each month, and by June, they had more than doubled the profit earned in May.

Each new entrepreneur brings their own energy and vision, turning the bus into something entirely different—a traveling story of creativity in motion. If you’re a designer, artist, or small business owner ready to grow your audience, test your products, or experience retail in a fresh way, this could be your next stop.